Iconomix is the Swiss National Bank's educational programme promoting economic and financial literacy at Swiss upper secondary schools. The aim is to strengthen and maintain the skills of young adults in Switzerland in these areas. To this end, Iconomix offers high-quality teaching units for use in economics and general studies classes.

The core offering comprises teaching units available in up to four languages (German, French, Italian and English). The main target audience is teachers, who can use the units free of charge via a web platform.

The thematic focus of Iconomix is on economics and personal finance, with a special emphasis on current issues and challenges for society. Iconomix offers materials and interactive tools to illustrate complex economic concepts. Students learn how the economy works and develop their economic thinking. When it comes to personal finance, Iconomix provides accessible instructions and resources to help students gain a solid grasp of the basics and learn how to manage money.

Every year, some 1,800 teachers working at the upper secondary school level make active use of the Iconomix web platform. In relation to the target group - teachers of economics or general studies at upper secondary schools - this translates into a reach of 42%. The three main linguistic areas of Switzerland have a similar showing in terms of usage and spread.