Iconomix - economics for everyone

Iconomix - home page

Iconomix is an educational programme providing supplementary teaching units for teaching economics at upper secondary schools. It is the SNB's tool for promoting economic and financial literacy among young people, thereby fostering equal opportunities. Founded in 2007 to celebrate the SNB's centenary, Iconomix is now the most widely used service of its kind.

Designed for teachers

Iconomix is actively used by 2,000 teachers who have free access to more than 100 units and numerous videos on economic and financial topics. Each unit is designed for teaching at upper secondary level and can be individually adapted by the teacher. Their practical advantages include up-to-date content, the focus on active and playful elements as well as the versatile use of digital formats.

Solid content and didactics

The SNB's values and goals also shape the Iconomix educational programme. All content is politically neutral and 100% tailored to the interests of the students. To ensure sustainable learning success, all teaching units undergo a multi-stage evaluation process in which feedback from teachers plays a key role. Clearly defined basic economic principles and a holistic understanding of financial literacy form the theoretical foundation.